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Case Study: How we generated $144,489 profit in 7 weeks running Facebook traffic to Bank Subscription offers in 2025.
We are a sweepstakes team, so we quickly saw overlap in mechanics: quizzes, broad audiences, and purchase optimization . The key difference is rebill economics : even with a pause in traffic, revenue continued to hold thanks to the subscription base.
August 22 – October 10
Spend
$48,729
Revenue
$193,218
Profit
$144,489
ROI
+296%
Source
Facebook/Instagram
(Purchase/Subscribe + CAPI)
Campaigns: started ABO 8×$20, broad 18–55+, auto placements , optimized for Purchase → moved winners to separate CBOs at ~$300/day.
Optimization: during the run we turned off Audience Network and kept Feed/Reels.
2. Broad audiences + Purchase signals → stable learning, smooth scaling.
• Promises of specific dates/amounts — complaints and quality decline.
Example 2
Example 3
Example 4
• Wide GEO (Tier-1/2/3), locales and multi-currency — easy to scale volume.
• Exclusivity in several countries → less auction competition.
• Transparent terms (price / rebill cadence / cancellation) → fewer complaints/chargebacks, stable scale.
• High, predictable ROI due to rebills (revenue is retained, not just upfront).
I submitted an application here: https://primes-partners.com/en — the guys will connect you quickly and help you start running in profit.
Tip: when talking to managers, describe your experience and budget honestly. They also accept other traffic sources.
Background
At one of the conferences, we met managers of an affiliate program focused on BS (Bank Subscription) . Manager Alex showed us partner statistics and offered private access to offers in esoterics/numerology.We are a sweepstakes team, so we quickly saw overlap in mechanics: quizzes, broad audiences, and purchase optimization . The key difference is rebill economics : even with a pause in traffic, revenue continued to hold thanks to the subscription base.
Performance Numbers
PeriodAugust 22 – October 10
Spend
$48,729
Revenue
$193,218
Profit
$144,489
ROI
+296%
Source
Facebook/Instagram
(Purchase/Subscribe + CAPI)
What We Did
Creatives: statics + 22–28s UGC videos with a progress bar/quiz angles and 3 personal insights.Campaigns: started ABO 8×$20, broad 18–55+, auto placements , optimized for Purchase → moved winners to separate CBOs at ~$300/day.
Optimization: during the run we turned off Audience Network and kept Feed/Reels.
What Worked
1. Honest tone (self-discovery, no "prophecies" or guarantees) → fewer complaints, higher approve rate.2. Broad audiences + Purchase signals → stable learning, smooth scaling.
What Didn't Work
• Clickbaity creatives — high CTR, low CR.• Promises of specific dates/amounts — complaints and quality decline.
Creative Examples
Example 1Example 2
Example 3
Example 4
Why We Shifted Part of Our Traffic to BS
• FB-friendly with compliant creatives and transparent subscription → significantly lower risk of restrictions, more predictable account performance.• Wide GEO (Tier-1/2/3), locales and multi-currency — easy to scale volume.
• Exclusivity in several countries → less auction competition.
• Transparent terms (price / rebill cadence / cancellation) → fewer complaints/chargebacks, stable scale.
• High, predictable ROI due to rebills (revenue is retained, not just upfront).
Get Started
If you can run FB at volume and need a private converting offer:I submitted an application here: https://primes-partners.com/en — the guys will connect you quickly and help you start running in profit.
Tip: when talking to managers, describe your experience and budget honestly. They also accept other traffic sources.
